A discussion that we have regularly with our clients is around social media strategy is which social media platform should they be involved in.
When you consider how many applications are available for updating your social media statuses, you could be forgiven for being a little overwhelmed. Combined with the effort it takes to monitor and manage all these platforms (Twitter, Facebook, Google+, Instagram and YouTube just to name a few), you may sometimes feel like giving up.
However there are a few things you can do to keep it all under control and within reach. [Read more...]